Selected Work
A closer look at website builds, landing pages, digital systems, course setups, and visual assets created for coaches, creators, and service-based brands.
Each project combines design, structure, platform setup, and backend support depending on what the client needed. Some focused on full websites, while others included sales pages, email systems, digital products, SEO basics, or ongoing updates.
The Sales Mind Coach
Website, blog, podcast, and digital support for a coaching brand
This project included website structure, landing pages, blog layout, podcast sections, book graphics, branded digital assets, email automation, and ongoing website updates for a sales coaching brand.
The work brought several digital pieces together in one organized online space. Blog content, podcast materials, offers, and lead generation assets were arranged to make the site easier to update and easier for visitors to explore.
The brand also needed consistent support as new content and offers were added, so the project included both design work and backend digital maintenance.
Project focus:
Kajabi · Website Design · Blog Layout · Landing Pages · Podcast Support · Email Automation · Book Graphics · Ongoing Digital Support
The Way of the Warrior Woman
Website design, workbooks, and digital product assets for a wellness brand
This project included a full website build, page structure, digital product design, workbook layouts, ebook materials, and visual assets for a wellness-focused brand.
The design direction needed to feel calm, grounded, and cohesive across the website and downloadable materials. Each piece was created to support the brand’s message while keeping the client’s online presence organized and professional.
The project also included support for online program materials, making sure the website, digital products, and brand visuals felt connected instead of separate.
Project focus:
Website Design · Digital Products · Workbooks · Ebooks · Brand Assets · Course Materials · Wellness Brand Support
LivLife Bigger Experiences
Website Design, opt-in setup, automation, and SEO support
This project included website page design, opt-in form setup, lead capture flow, email system connection, subscriber tagging, basic automation, Google Analytics, Google Search Console, and SEO setup for a travel service brand.
The website was created to present tailor-made South Africa travel services in a clear and inviting way. Behind the website, the lead generation pieces were connected so visitors could submit details, join the list, and move through the right email flow.
The technical setup also helped organize tracking, search visibility, and on-page SEO basics, giving the client a stronger foundation for future updates and inquiries.
Project focus:
Squarespace · Website Design · Opt-in Forms · Email Automation · Subscriber Tagging · SEO Setup · Google Analytics · Search Console
Make Space for Baby
Kajabi sales page and course platform setup for an online program
This project included a Kajabi sales page, offer setup, checkout flow, course area, membership portal structure, and digital learning materials for an online program.
The sales page was designed to introduce the offer clearly and guide visitors toward enrollment. Inside the course platform, the content was arranged in a way that made the learning experience easier to follow for students.
The setup connected the front-facing offer with the backend course experience, so the client had a more organized flow from sales page to checkout to course access.
Project focus:
Kajabi · Sales Page · Offer Setup · Checkout Flow · Course Setup · Membership Portal · Digital Learning Materials
Good To Glow
A soft and simple website for a facial and skincare service brand
This project included website layout, service pages, mobile-friendly structure, visual direction, and booking flow for a facial and skincare service brand.
The design was kept soft, clean, and calming to match the feel of the beauty and skincare experience. Service information was organized so visitors could understand what was offered and move toward booking with less confusion.
The website focused on simple navigation, gentle visuals, and a clear structure that made the brand feel polished and easy to browse.
Project focus:
Website Design · Service Pages · Mobile Layout · Visual Direction · Booking Flow · Beauty Brand Website
Love & Gratitude Store
Shopify store setup and merchandise design for a print-on-demand brand
This project included Shopify store setup, product organization, store layout, product visuals, and merchandise graphics for a print-on-demand brand.
Products were arranged to make browsing simple and clear, while the visual direction supported the message behind the brand. The setup also included product presentation for items such as shirts, hats, and other branded merchandise.
The store was built to give the client a simple e-commerce foundation that could support product listings, brand visuals, and online selling.
Project focus:
Shopify · E-commerce Setup · Product Layout · Merchandise Design · Product Visuals · Print on Demand